Fri 02 Feb, 2018
4 minute read
Technology, Industry Updates
Among the growing array of online tools for businesses, services relating to property development is one that is rapidly gaining traction among developers within the industry. Property development software and technology can encompass a range of tools for the efficient execution of real estate related project activities. These generally include those services such as Customer Relationship Management (CRM), project management and marketing, contract management, and the standard office and accounting tools.
In the present digital era, property development software has become a pivotal tool for companies looking to innovate and stay ahead of the game. The Business Intelligence (BI) industry is set to grow from $14 billion in 2013 to $18.6 billion in 2017, clearly indicating that digital tools and automated software are fast becoming necessities in almost every industry. This is especially so given the research that shows companies using business analytics are five times more likely to make faster decisions, as well as reduce costs, increase productivity and new customers, which is what around 37% of Asia Pacific manufacturers have strived to achieved through the use of BI tools.
The common challenge and area of concern is however, determining which software and tools are the best pick for a particular organisation.
Picking the Right CRM Software
CRM assists companies to manage their external contacts and business relationships, along with the data that generally accompanies this process. Here, you are able to store client as well as prospective client data, manage your various accounts, keep tabs on leads as well as canvass for new sales opportunities. According to Nucleus Research, a properly implemented CRM will give you and your company a ROI of $8.71 for every $1 spent.This means if you are not considering such technologies, you’re already behind in this space.
Enterprises are fast realising that their most valuable resource are their loyal, long-term customer relationships and are thus willing to invest the capital required to maintain these in an increasingly digital era. One deeply problematic assumption however, is that generic CRM software is sufficient to optimise business operations.
While it may be tempting to employ wide ranging software that promises to maintain and manage your CRM functions, what this often requires is significant technical skill, cost and time (usually at least two years), adding to a company’s expense and ability to drive a well operated business. Generic CRM software may also be somewhat rigid in their structure and functioning, preventing you from customising it to address the specific needs of your business. With the right applications and tools you can expect to see an increase in sales up to 29%, sales productivity boosted to 34%, and sales forecast accuracy increased by around 42%.
According to the Global Customer Service Study, three out of four consumers say they spent more money with a company because of a positive customer experience, further underlining the critical importance of effective tools for managing such relationships. This is especially true in the projects we are involved with where we see a very high ratio of repeat purchasers across different projects.
Software Requirements for Accounting and General Purposes
Fortunately, everyday applications such as MS Word also feature a significant part in this context. Such programmes facilitate the easy functioning of highly specialised software and are in general, necessities for any dynamic business. Other necessities also include basic accounting software such as Xero and Myob or enterprise accounting solutions, which are critical in terms of optimising accounting functions.
Finding the Right Partner to Optimise Service Delivery
The truth is, finding a software solution partner to deliver a custom product is not difficult. A quick web search will inundate you with a number of options, each claiming to be the best fit for your business. However, defining your solution and finding a partner in this process and one with a well tested, robust and out-of-the-box solution, remains the most challenging aspect of the selection process.
Property Shell provides a customisable, out-of-the-box solution with cutting-edge tools that are underpinned by our inclusive implementation and technical support service.We consider ourselves a partner in your projects across sales, contract management, operation support and optimisation, project management, settlement and transaction management among many more. Our active role in the implementation of the software is all part of the package, and is still only one part of the many after-sales services we provide.
Property Shell also strives for nothing short of the zenith of customer satisfaction with our buyer communications, sales and settlement process and defect management capabilities. Through this we ensure that as a service provider, your purchasers are reaping the benefits of the deployment of dynamic software tools.Most importantly, we take the heavy lifting and cost away from you allowing you to focus on what you do best.
What’s the Right Choice?
Property development systems do not need to be complex. As mentioned earlier, with the right mix of the services, together with basics such as Microsoft office and an accounting software package, you can be confident that you will be equipped with the best technology has to offer, for your business. Above and beyond our core product, we are committed to ensuring that our software makes you a key player in the field and is moulded to the fit of your company and its related activities.
Need more information? Feel free to reach out to us through our website or any of our social media channels. Talk to us today!